- cross-posted to:
- technology@lemmy.world
- reddit@lemmy.world
- cross-posted to:
- technology@lemmy.world
- reddit@lemmy.world
Reddit CEO Steve Huffman has hinted that in future some subreddits could be paywalled, as the company seeks to devise new sources of income.
He suggested that the company might experiment with paywalled subreddits as it looks to monetize new features. “I think the existing, altruistic, free version of Reddit will continue to exist and grow and thrive just the way it has,” Huffman said. “But now we will unlock the door for new use cases, new types of subreddits that can be built that may have exclusive content or private areas, things of that nature.”
This is another move likely to anger Redditors. While the platform is a commercial enterprise, its value derives almost entirely from freely offered user content. That means Redditors feel at least some sense of ownership in a community endeavour, so the company needs to tread carefully when it comes to monetization at user expense.
If Reddit were run by competent people, I’d think that paywalled subs might be a good idea. I imagine that there are countless scenarios where people have really useful info to share, but at the same time, said info can’t be spread too widely, and a paywall is one way of making sure that only people who truly care about said info can take advantage of it.
Welcome. I came here, when they disabled RIF. Was it a year already?
It’s pretty crazy to watch enshittification play out in real time.
Go ahead. Only the occasional link brings me to reddit these days and I will treat his paywall just like all the others. By closing the tab and moving on.
That’s why I just joined
I hate how everything has to be monetized nowadays, or how money is to be expected for everything. Eventually people who provide free service or altruism will be seen as competition.
That’s why I’m here testing Lemmy.
Sad if it ruins reddit since I like that place.
Seriously i gotta pay to see a flipping subreddit
I know the lemmy hivemind jumps at any opportunity to trash reddit, but if properly implemented (which to be honest they probably won’t ) this could be the same as paid forums back in the day. It just depends on how much of a cut they get and how do they manage revenue share. If you could have your own private forum for free and have people subscribe to it for 2 bucks a month and you get 75% revenue of every sub it would probably spring a lot of high value forums, I’m mostly thinking like car forums used to be but it’d probably be used as another only fans
Medium’s paywall gets lots of hatred, but at least they use it to pay the authors of the paywalled posts, so it kind of makes sense - you pay to consume content and get payed to create content. But Reddit is a forum, not a blogging platform - the separation between content creators and content consumers is much more blurred. If a subreddit gets paywalled, then the Redditors who create the content there - both the posts and the comments - will need to pay. Which will instantly ruin these subreddits when most of the posters will just take their posts elsewhere.
Did Reddit decide to imitate the business model of academic journals?
What’s he huffin’, maaan?
Stg I got out just in time.

Second wave of Reddxiters on Lemmy in 3…
Really this just sounds like YT membership, allowing users to create subscriptions for premium/special content e.g. gambling picks, porn, etc.
If that’s all it was intended to be, it could have been an actually useful and not intrusive monetization strategy…5 years ago.
Even if that’s how the feature gets rolled out now, unless it’s an unmitigated disaster, I don’t see them being capable of not overplaying their hand.
They will assume that because some users are willing to pay for private porn content, or gambling pick subreddits, that of course most users must also be willing to pay for cat photos and memes.
Personally, I am all for it. I am for Reddit making the worst choices possible and speed running their decline. Mostly, I would like a user exodus that results in Lemmy finally getting growth in a lot of their more niche communities that still keep me using Reddit on occasion.







